As head of digital and presenter Rebecca Hutson told Press Gazette in July last year, GB News maintains that it is really a "digital media business that has a TV channel attached. The channels presenting lineup also appears tailor-made for an older audience. Hutson joked it had been an "exhausting exercise" to trend on Twitter every day since GB News launched, but said the online numbers prove the brand is building a loyal audience - rather than simply attracting attention from haters. He is enjoying confounding expectations and now senses an opportunity to make further advances, with the BBC set to relaunch its news channel next year as a global rolling service, with less domestic reporting. Meet Eamonn Holmes GB News Breakfast co-presenter, Billie Shepherd and Sam Faiers call out b****y Phillip Schofield over This Morning behaviour. In October, before Bookers appointment, GB News introduced regular news bulletins after listening to feedback from viewers. On Friday, we'll get the latest picture of economic activity . Hutson said GB News's average engagement rate on Twitter was 12.8% while its average viewing duration on Youtube was 7.47 minutes. The latest stats showed the news broadcast has fallen below Welsh language S4C shows such as Pobol y Cwm and Paw Patrol. !function(){"use strict";window.addEventListener("message",(function(e){if(void 0!["datawrapper-height"]){var t=document.querySelectorAll("iframe");for(var a in["datawrapper-height"])for(var r=0;r